In December 2025, Google rolled out a significant Core Update to their search algorithms, which took around three weeks to fully complete. As we move forward, it’s a great opportunity to take a step back and review the impact this update has had on your website. Understanding how these changes have affected your site will help you adapt your strategy and ensure you continue to perform well in search results.
To get started, head over to the performance reports in Google Search Console. There, you can take a closer look at how your site has been performing both before and after the algorithm update. Keep in mind that December often brings seasonal trends which can influence your traffic. Even so, you should still be able to spot any clear positive or negative changes to your organic performance.
