Helping Customers Make Savings With eHealth Innovations
We have recently welcomed the Wellbeing Software Group as new clients, working with them on a number of exciting projects.
eHealth Innovations form part of this group and this month they were headed to the ASGBI International Surgical Congress 2017 at the SECC in Glasgow. They enlisted our help to deliver a turnkey solution (design, manage, install), and ensure them exhibition success.
eHealth Innovations were at the congress to promote their market leading digital eConsent system. eConsent is an electronic consent solution designed to replace handwritten consent forms, helping clinics to make significant savings on both time and money, reducing the number of cancelled procedures and making the move towards a paperless system.
There are many benefits delivered by eConsent, the challenge was getting this over on a stand and making it impactful and interesting, so we creating a striking infographic. Infographics are an ideal way to tell a story and impart key information to your customers in a way that is engaging and interesting. It’s a proven fact that infographics enable viewers to grasp, absorb and retain key facts quicker than the written word. This makes them ideal for exhibitions, where you need to be able to grab the attention potential customer at a glance. For this event we had the infographic printed onto backlit, full height panels to give standout for maximum visual impact.
With the emphasis on e-forms, security and the savings that could be made through the use of eConsent, we also produced some promotional give aways that supported this focus – If you’ve ever been to an exhibition you’ll know, the swag is important! With this in mind we produced a 3-in-1 pen with stylus and light to tie in with the concept of moving to a paperless system - the stylus to be used on mobile and tablet devices with the eConsent system. We also produced a bright pink piggy bank printed with the strapline “Safely save time and money”, to reinforce the overall message of making savings with eConsent. These give ways items were contained in a clever self-assembly box, which folded out to reveal the infographic, doubling up as promotional literature and as a container for the promo items.